Daniela Nunez Del Cuadro
Lima
Summary
Experienced marketing professional with a strong background in digital advertising, market research, and data analysis. Proven ability to manage and optimize campaigns across multiple platforms. Multilingual with proficiency in English, Spanish, and German. Skilled in creative content development and social media engagement. Certified in Personal Styling.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Key Account Marketing Manager
Blue Rocket E.I.R.L
Lima
11.2022 - Current
- Developed digital advertising campaigns with commercial and branding objectives for over 25 brands.
- Implemented, managed, and optimized campaigns on Meta and Google Ads platforms.
- Monitored and controlled monthly budgets.
- Conducted market research to support decision-making processes.
- Extracted and analyzed data to prepare reports, draw conclusions, and provide recommendations to improve marketing indicators.
Category Manager
Falabella S.A
Lima
05.2022 - 09.2022
- Analyzed nationwide product categories (inventory, margin, sales, markdowns).
- Coordinated imported and domestic purchase orders.
- Controlled prices and promotional discounts for products.
- Created new SKUs and purchase orders.
- Analyzed stores nationwide to verify stock and identify most requested products.
- Ranked best-selling products by brand and category.
- Coordinated with import, store, and distribution center teams to ensure timely stock availability.
- Supported seasonal product purchasing.
Community Manager
Lou botanicals & Co. S.A
Lima
06.2020 - 05.2022
- Engaged with followers on social media platforms (TikTok, Instagram, Facebook, Pinterest, and YouTube).
- Managed complaints and comments.
- Scheduled content for Instagram, Facebook, Pinterest, and YouTube accounts.
- Conducted email marketing campaigns.
- Developed creative ideas to improve engagement on TikTok, Instagram, and Facebook (Content Creator Strategist).
- Provided content insights and analyzed social media competition.
- Managed digital tools: Canva, Flodesk, Kajabi, Prestashop, and Mailchimp.
Administrative Assistant
Vitafoods S.A.C
Lima
01.2016 - 03.2016
- Managed document control, monitoring, classification, and archiving.
- Handled customer calls and prepared invoices.
- Checked product stock and tracked purchase requests.
- Recorded and controlled inventory movements.
Administrative Trainee
Unimar S.A
Lima
09.2015 - 12.2015
- Ordered purchases and archived invoices.
Organization and Methods Trainee
Unimar S.A
Lima
05.2015 - 08.2015
- Prepared Excel tables with procedures for each area.
- Created process diagrams using Bizagi.
- Designed PowerPoint presentations for training.
- Developed manuals for each area.
Sales Trainee
Unimar S.A
Lima
01.2015 - 04.2015
- Entered fees and vices into the SAP system.
- Made order requests and entered invoices into the system.
Education
Bachelor of Arts - Global Business- Marketing
University of South Florida
U.S.A12-2019
Berufsausbildung - Bürokauffrau
BBZ Alexander Von Humboldt
Peru12-2015
Skills
- Microsoft Office (Word, PowerPoint, Excel - Advanced)
- SAP (Basic)
- Digital Tools (Canva, Flodesk, Kajabi, Prestashop, Mailchimp)
Languages
Spanish
First Language
English
Advanced (C1)
C1
German
Upper Intermediate (B2)
B2
Certification
Personal Stylist Certification, Project Glam
2022
Introduction to Fashion Design, MAD Peru
2021
Branding, Instituto Peruano de Marketing (IPM)
2020
Timeline
Key Account Marketing Manager
Blue Rocket E.I.R.L
11.2022 - Current
Category Manager
Falabella S.A
05.2022 - 09.2022
Community Manager
Lou botanicals & Co. S.A
06.2020 - 05.2022
Administrative Assistant
Vitafoods S.A.C
01.2016 - 03.2016
Administrative Trainee
Unimar S.A
09.2015 - 12.2015
Organization and Methods Trainee
Unimar S.A
05.2015 - 08.2015
Sales Trainee
Unimar S.A
01.2015 - 04.2015
Bachelor of Arts - Global Business- Marketing
University of South Florida
Berufsausbildung - Bürokauffrau
BBZ Alexander Von Humboldt
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