Summary
Overview
Work History
Education
Skills
Websites
Accomplishments
Languages
Passions
Timeline
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GASTON BOERO RAZETTO

GASTON BOERO RAZETTO

Lima

Summary

Enthusiastic Sales & Marketing leader with 20 years of experience driving sales growth with strategic leadership. Successfully developed and implemented strategic initiatives that enhanced market presence and customer engagement. Demonstrated ability to foster strong client relationships and manage high-performing teams.

Overview

20
20
years of professional experience

Work History

Head of Sales & Marketing - Assoc. Director

(WTW) Willis Towers Watson
10.2024 - Current
  • Increased sales revenue by 20% YoY through aggressive sales tactics and a data-driven market approach.
  • Collaborated with senior management of the different specialties to align sales strategies with market trends, resulting in an 80% increase in lead generation.
  • Manage a sales quota for 2025 of USD 3.3MM in new sales, achieving 105% YTD fulfillment.
  • Mentor & lead a cross-functional sales team of 12 professionals to consistently meet monthly quotas.
  • Streamlined sales operations by implementing a new CRM process, boosting sales forecasting accuracy by 28%.
  • Increase sales revenue by executing strategic marketing campaigns and fostering strong customer relationships.
  • Responsible for leading sales, marketing, sales operations and third party teams.

Head Sales & Client Management - Assoc. Director

WTW (Willis Towers Watson)
06.2022 - 10.2024
  • Lead the sales and client management team throughout the sales funnel (prospecting, negotiation and closing) of new clients for the different specialties (P&C, Nat. Res, Construction, Surety, H&B, Marine, Finex, Affinity).
  • Over USD 2.1m closed won new deals earned in 2023.
  • Annual pipeline generation of more than USD 14m with a monthly growth of 80%.
  • P&L management for each specialties, including budget structuring 2022 / 2023 / 2024.
  • Work closely with regional and local specialties to provide new product/service solutions for our customers through data analysis.
  • Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.

Commercial Manager

Comunal Coworking
12.2020 - 05.2022

Company Overview: Coworking with presence in Peru and Mexico that provides shared workspaces for startups and enterprise. Founded in 2013, part of the Wiese Group and Endevor.


  • Closed won $5.2 million in TCV, contributing to a 40% growth in 1 year.
  • Implemented a new sales flow that led to a 100% increase in sales activities.
  • I led and trained the Perú and Mexico sales teams (sales team of 12 people), establishing quarterly KPIs and OKRs, managing their progress and achieving a 95% success rate.
  • Boosted broker development by 80% in my time by offering incentives to existing clients.
  • Ensured client retention and increased repeat business by maintaining regular communication with existing customers to assess satisfaction levels and identify additional sales opportunities.

Porfolio Sales Manager

WeWork
01.2019 - 09.2020

Company Overview: WeWork is an American commercial real estate company that provides shared workspaces for SMB and enterprises corporations.


  • We generated and closed contracts for a total value of US$16 million, which represented 50% of the country's total quota.
  • Consistently exceeded quarterly total contract value target by an average of 15%
  • I led a new prospecting strategy that led to an 80% increase in new leads/opportunities generation and added USD 60MM annually to the pipeline.
  • Led a strategic CRM implementation to increase sales by 30%, accelerate closing time by 100%.


Commercial Director

Arthur J. Gallagher Insurance & Reinsurance broker
05.2014 - 01.2017

Company Overview: Third largest insurance and reinsurance broker worldwide with revenues of USD 5.3bn, market value of USD 7.7bn in 2016 with presence in more than 140 countries.


  • Reached the first place in Perú reinsurance brokers ranking in only 1 year, increasing turnover by 228%.
  • Personally closed +USD 620,000 in net commissions, which represents a portfolio of more than 100 new clients, exceeding the annual target by 156%.
  • Closed and executed contracts and facilities with several reinsurers and clients to speed up annual sales, which resulted in a 25% growth of the portfolio.
  • Introduction of the brand in the Peruvian market, cultivating relationships with key stakeholders, increasing negotiations by 40% and improving the company's reputation in the sector.
  • Mentored junior staff members by sharing insights on best practices, fostering professional growth within the organization.

Reinsurance Deputy Manager

Pacifico Compañía de Seguros y Reaseguros
09.2008 - 04.2014

Company Overview: Leading company in the Peruvian market with a market share greater than 25%. Part of the CREDICORP portfolio, the most important financial group in the country.


  • Improved processes and structure of the facultative (international) accounts division, achieving a time efficiency of 25%.
  • Implemented a new sales structure by negotiating directly with reinsurers, which has resulted in 20% savings.
  • Consistently trained the reinsurance team, always achieving more than 95% in the team´s OKR´s.
  • I increased the relationship with suppliers/reinsurers by 900%.
  • Successful reorganization of the quotation process, replicating the In-House Broker model, through which synergies were obtained from all the areas involved, achieving the following objectives:

> Speeding up quotations by 30%, which allowed us to obtain better T&Cs.

> Reduced quotation costs by 20%, through reevaluation and direct negotiation with suppliers/insurers.

Planning and Control IT Executive

America Móvil - Claro Perú
08.2005 - 09.2008
  • Analyzed and updated internal IT processes, reducing by 20% the time of requests attention
  • Compiled quarterly Capex and Opex reports, financial spreadsheets, and organizational charts to improve office organization in a reliable manner
  • Implemented evaluated and compliance with internal SOX controls

Education

Bachelor’s Degree - Industrial Engineering

Universidad De Lima
Lima, Perú
06.2008

Productivity in the Digital Era -

Kurios
08.2021

Diploma - Maritime & Port Insurance

Escuela De Seguros Chile
05.2015

Advanced Engineering Insurance Certificate - Insurance And Risk Management

Munich Re
Munich, Germany
07.2013

Prime Insurance Management Exercise - Insurance And Risk Management

Gen Re
Lima, Perú
05.2013

PPS Insurance Diploma - Insurance

Pacifico Seguros
Lima, Perú
01.2012

Skills

  • Team Leadership
  • Strategic planning
  • Data-driven decision making
  • Creative direction
  • Sales pipeline management
  • Sales performance
  • Negotiation
  • Marketing plan development
  • Budget development
  • Problem-solving abilities
  • Teamwork and collaboration

Accomplishments

  • Managed directly over 90% of the portfolio, treaties and facilities with over 50 reinsurers worldwide for the different lines of business, including P&C, Marine, Casualty, Financial Lines, Nat.Res, Motor, which resulted in a 20% savings.
  • Increased sales department turnover by 30% in a niche that is extremely demanding in terms of new normal.
  • Led a strategic CRM implementation to increase sales by 30%, accelerate closing time by 100% and generate over USD 15m ACV every quarter.

Languages

Spanish
Native or Bilingual
English
Full Professional

Passions

  • Leadership
  • Cooking
  • Sports

Timeline

Head of Sales & Marketing - Assoc. Director

(WTW) Willis Towers Watson
10.2024 - Current

Head Sales & Client Management - Assoc. Director

WTW (Willis Towers Watson)
06.2022 - 10.2024

Commercial Manager

Comunal Coworking
12.2020 - 05.2022

Porfolio Sales Manager

WeWork
01.2019 - 09.2020

Commercial Director

Arthur J. Gallagher Insurance & Reinsurance broker
05.2014 - 01.2017

Reinsurance Deputy Manager

Pacifico Compañía de Seguros y Reaseguros
09.2008 - 04.2014

Planning and Control IT Executive

America Móvil - Claro Perú
08.2005 - 09.2008

Productivity in the Digital Era -

Kurios

Bachelor’s Degree - Industrial Engineering

Universidad De Lima

Diploma - Maritime & Port Insurance

Escuela De Seguros Chile

Advanced Engineering Insurance Certificate - Insurance And Risk Management

Munich Re

Prime Insurance Management Exercise - Insurance And Risk Management

Gen Re

PPS Insurance Diploma - Insurance

Pacifico Seguros
GASTON BOERO RAZETTO