Marco Barreto
Shopify Expert
Cusco
Summary
E-commerce Project Manager with over 4 years of experience specializing in Shopify development, digital strategy, and project leadership for DTC brands. Proven track record of driving growth through data-driven decision-making, website optimization, and cross-functional collaboration. Adept at managing end-to-end e-commerce projects, from website development and catalog management to conversion rate optimization and marketing integration.
Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Pursuing full-time role that presents professional challenges and leverages interpersonal skills, effective time management, and problem-solving expertise.
Overview
8
8
years of professional experience
Work History
E-Commerce Shopify Services
Cyberaliado (Shopify Agency)
01.2020 - Current
- Lead end-to-end e-commerce projects for global clients, overseeing website development, product launches, and performance optimization.
- Manage cross-functional teams, ensuring alignment between design, development, and marketing initiatives.
- Integrate Shopify apps and third-party tools to streamline operations and enhance customer journeys.
- Self-motivated, with a strong sense of personal responsibility.
- Excellent communication skills, both verbal and written.
- Provide ongoing technical support, troubleshooting issues, and training clients on platform functionalities.
Founding Partner (E-Commerce & Marketing)
Blinders Group S.A.C.
02.2019 - Current
- Managed the DTC e-commerce strategy for the brand’s Shopify store, driving consistent revenue growth.
- Spearheaded product launches, coordinating merchandising, catalog management, and advertising.
- Built strategic partnerships with key retailers and marketplaces, expanding market reach.
- Conducted in-depth data analysis to identify trends and optimize digital marketing efforts.
- Evaluated and improved the firm''s overall performance by consistently analyzing key performance indicators, identifying areas for improvement, and implementing targeted solutions.
- Mentored junior team members, cultivating their skills and fostering professional development within the company culture.
Shopify Developer (Front-End)
1950 Labs
06.2024 - 09.2024
- Developed custom Shopify themes tailored to client specifications, ensuring seamless user experiences.
- Collaborated with UX/UI designers to align web designs with brand identity and customer needs.
- Monitored site performance and implemented enhancements, reducing load times by 40%.
- Led website launches, ensuring timely delivery, and adherence to project milestones.
Market Research Analyst
MADISON Experience Marketing
07.2017 - 08.2019
- Led qualitative and quantitative research projects, providing actionable insights to improve business strategies.
- Managed project lifecycles, from design and data collection to analysis and final reporting.
- Worked closely with cross-functional teams to ensure project success and client satisfaction.
Education
Postgraduate Specialization - Behavioral Economics
Universidad del Pacifico
Bachelor's Degree - Business Administration
Universidad San Ignacio de Loyola
M.D. - Marketing
Ecommerce And Marketing Master
España 05.2001 -
Skills
E-commerce Platforms: Shopify (Expert), PageFly, Reconvert, Loox and others
Accomplishments
- Successfully managed Shopify projects for high-profile brands, including Universal Studios.
- Expanded Blinders' market presence to five Peruvian regions.
- Led over 60 market research projects, delivering insights that informed key business decisions.
Timeline
Shopify Developer (Front-End)
1950 Labs
06.2024 - 09.2024
E-Commerce Shopify Services
Cyberaliado (Shopify Agency)
01.2020 - Current
Founding Partner (E-Commerce & Marketing)
Blinders Group S.A.C.
02.2019 - Current
Market Research Analyst
MADISON Experience Marketing
07.2017 - 08.2019
M.D. - Marketing
Ecommerce And Marketing Master
05.2001 -
Bachelor's Degree - Business Administration
Universidad San Ignacio de Loyola
Postgraduate Specialization - Behavioral Economics
Universidad del Pacifico
Similar Profiles
Kaden SmaleKaden Smale
Entrepreneur at ShopifyEntrepreneur at Shopify
Dorian GreyDorian Grey
Software Engineer at ShopifySoftware Engineer at Shopify
Cameron KesselCameron Kessel
Online Reseller at Shopify and TiktokOnline Reseller at Shopify and Tiktok
Yeny Loayza UbaldeYeny Loayza Ubalde
Jefe Integral at Banco Falabella S.A.Jefe Integral at Banco Falabella S.A.
Yoselyn QuispeYoselyn Quispe
Kitchen Cook at Columbie Country ClubKitchen Cook at Columbie Country Club