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A hybrid Programmatic Strategist and Ad-Tech Engineer with a deep-tier mastery of the global bidding ecosystem. Expert in bridging the gap between high-level revenue partnerships and granular technical execution. I combine an exhaustive understanding of IAB framework compliance (OpenRTB, TCF v2.2) with hands-on proficiency in Prebid.js and Amazon TAM architecture to eliminate auction friction and maximize yield.
Unlike traditional account managers, I leverage a self-taught technical stack in JavaScript, SQL, and Python to automate discrepancy reporting, inject custom ad-logic, and bypass the limitations of standard UI tools. Whether orchestrating full-stack deployments in Adform and Google Ad Manager or managing the technical onboarding of global monetization partners like Adipolo and Setupad, I focus on engineering scalable, high-performance environments that prioritize both user experience and enterprise-grade revenue growth.

Performance-driven programmatic professional skilled in leading successful campaigns and strategy development. Currently working in HUB projects in the EMEA/CEE region

Motivated specialist with willingness to learn and give back, and take on challenging roles. Analytical and quick learning with technical know-how, social media expertise and great teamwork abilities to support and drive growth.

Programmatic media professional with hands-on experience executing data-driven digital campaigns across platforms like Viant and The Trade Desk. Skilled in campaign setup, optimization, performance monitoring, and client reporting. Known for a strong analytical mindset, a fast learning curve, and the ability to translate complex data into actionable insights. Passionate about leveraging emerging ad tech to drive measurable business outcomes. Seeking to deepen my impact in a dynamic programmatic, digital media, or performance marketing role.

Mayra Videira

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Programmatic Specialist

Asistente de Marketing

Agente Bilingüe

Redactor

Barista - Cajera

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Bachiller - Comunicación Digital y Reputación Organizacional